Financial Fatigue is a term I first heard this year from economists on television. You know, one of those stations on cable that my son refers to as economic pornography. The talking heads were explaining why in-store sales are so good this holiday season. Consumers have taken the bad economy to heart. Those that could…
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Euphoria is what has likely gotten you into the debt that will lead to bankruptcy. It is a state of pleasure or satisfaction. Brain studies show that anticipating a purchase triggers a larger dopamine release than actually receiving the same item. Let me give you some examples of how it works. When I was young,…
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